Free Chip and Pin for small businesses
Small businesses for many years have been limited to taking cash or bank transfers as payment unless they take a 24 month contract to use a credit card machine. It is about time that someone offered a pay as you go option for small businesses that allows them to use the impulse spending habit that taking cards encourages.
When people spend with cash they psychologically and psysiologically feel the physical cash they are paying with separating from them. This means its more painful to pass a note or coins then it is to pass plastic that they wont feel for several weeks.
Imagine you have a product that costs your customer £10. Your customer will generally give you a ten pound note and this may be all they have on them. Lets imagine now that you receive 20 customers per day that pay £10 each.
This means that:
You earn £200 per day which is £1000 per working week.
Thats around £50,000 per working year
Now imagine that you take credit and debit cards and can encourage half of your customers to buy the £12 option instead.
You have increased your income by 10% or £5000 per year. People spend more when they have plastic. Sure you can send them to the cash machine to take out more money but let's be honest, they could forget on the way, get distracted by a friend they have not seen for a while or find a competitor next door who does take cards.
Once they pay they are emailed their receipt instantly and they walk out happy.
This is also perfect for businesses who need to take payments on the move such as at exhibitions or car boots. Payments are then received by your bank account between 3-5 days with no monthly fees because your transaction fee has been deducted already.
Why not get a free credit card reader with no commitment or contract? You only pay for transaction fees which are between 2.75% - 1.5%. The more you use it the more your transaction charge goes down.
The beauty of this card reader is the massive funding they have behind them which allows them to give the iZettle Lite away free. You still have the high spec PCI DSS compliance that is required from any other credit card machine and because the fee is taken before it is transferred into your nominated bank account their are no surprise charges. Combine this with no monthly fee and you have the worlds first gorgeous, professional and reliable credit card reader for your smartphone or tablet.
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